by Jeff Schuman
How long do people stay on your site when they get there? In this article let’s talk about 8 ways to increase how long a visitor stays on your site so you can achieve more positive responses!
Getting traffic to your website is only half of the battle. The other half is getting them to stay long enough to complete a positive action. The more positive responses you get from your website visitors the better your Internet business will do.
Do you use any type of site statistic tracking on your site? Google Analytics is very good and can tell you how long a website visitor is staying on your site.
Before we get to ways to increase how long a visitor stays on your site lets talk about what positive response is. Since we know that everyone who comes to your website is going to leave you want to get them to do something positive before they do.
Examples of a positive response would be subscribing to your newsletter, clicking on a pay per click ad, filling out a lead form, bookmarking your site, subscribing to your RSS feed if you have a blog, going to another page on your site, buying something, contacting you by email for more information, and so on.
These are all things that someone could do while they’re on your site that would be considered a positive response. This also increases the amount of time that they spend on your site.
8 ways to increase how long they stay:
1. Offer only fresh content. If your content is unique and interesting a person will spend more time reading it. Using private label right content is generally not the best way to do this because your visitors may already be familiar with it having seen it on someone else’s site.
2. Make your site interesting by adding video, audio, graphics, and so on to liven it up a little bit. Understanding how social media works is a very good way to come up with ideas to make your site more interesting.
3. Remind your visitors they can print out content on your website. While it’s printing it gives them an opportunity to look at other things on your site.
4. Encourage visitors to participate in a survey in exchange for a free gift. Once they complete the survey send them to another page on your site where they can access the freebie.
5. As opposed to sending your visitors to affiliate webpages, create a file with a redirect name to another page of your own. You will get credit for another page view and the time a person spends on your site will increase.
6. Pay attention to how fast your site loads. Today people are in a hurry and they do not have a lot of time to wait for webpages that load slow. If your pages are not loading fast consider what is slowing them down and change it.
7. Make sure your website is professional in every way. This includes the text that you are using on your pages. It should be easy to read and the pages themselves should be easy to navigate around them.
8. Brand yourself in every way so that as a visitor goes from one page to the next they always feel like they are still on your site. This includes having the same background color for every page including your blog. Your header should be the same on every page, and any logos should be consistent as well.
These are 8 ways increase how long a visitor stays on your site. By keeping your visitors around longer you increase the odds of having a positive response from more of them.
Jeff Schuman invites you to visit his make money online website for JV With Jeff free training, blogging blueprint, and Hands Off Article Marketing. Visit http://www.Team-Schuman.com
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Showing posts with label Handeling Traffic. Show all posts
Showing posts with label Handeling Traffic. Show all posts
Friday, January 2, 2009
Thursday, November 27, 2008
After creating my website, how should I handle the traffic and convert prospects into customers?
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You as a website owner will be constantly visiting your website traffic logs to see how many visits your sites are getting. After noting that people spend considerable time on your website and then move away after reaching the shopping page, you wonder if all this work is ever going to be worth the effort.
It’s not that easy to convert a user into a customer unless you show a potential reason to the visitor that your website is worthy for the money that they want to spend.
Now converting those visitors into buyers or clients is a little tricky. As they say the first impression is the last impression, the graphics used on the website definitely strike the attention of the end user but too much design and graphics might just make it cluttered.
As the visitor decides to surf through your website, it is important to build trust with the prospect.
If the prospect wishes to shop on your website make sure the process is simple yet robust so that it is an easy transition for the prospect into a customer.
But would you ensure a smooth experience for the user? Naturally, if the buyer is in full control of the buying process and there are no sneaky questions or promotional elements during the process, they will have no hassle parting away with their money.
A full disclosure of your services is as important as the privacy of your customer.
*** Now before we suggest you some tips on improving your shopping cart experience, there are a few general points that you should consider regarding your website.
Every small thing counts here;
* Most of the times, the visitors to your website enter through the homepage so it is essential that the objective is clearly mentioned to the visitor. The service or product offerings should be listed clearly on the page.
* Make call to action for the visitors clear so that they walk through the path that you have full control over.
* Introduce the customers to the products and create a sense of need or urgency to acquire that product as they are unlikely to revisit or buy the product later. A good description and benefits come in handy here. Don’t go overboard here or sound desperate.
* And after all who doesn’t love a clean website design! Avoid cluttering all elements and keep the visitors engaged.
Some important tips to keep in mind for strengthening your customers shopping experience:
1. With so many online frauds happening, the visitors are a little circumspect. So the first thing they look for in the website is trust and credibility. There are various ways through which you can build trust with the online customer which include many safe and reliable online portals and associations which monitor each transaction closely.
2. Clear, Easy and User-friendly navigation plays a great role in making a better shopping experience with very less time consumption.
3. Have a link to the FAQ page which can assist the customer in case he/she feels lost or hits a roadblock.
4. Ensure that any kind of policy – be it shipping, privacy, affiliate etc... is clearly laid out to the customer in a simplified language.
5. Have a contact form for the customers in case they have any queries. It could become a good source of hot leads for your business. And remember that the turnaround time for your response should be as low as possible.
6. You should have the means of accepting and processing all kinds of cards. And suggesting an alternative to the customers makes it even better and reflects on your services.
7. Offering shipping to the clients takes you one step closer to closing the deal.
Improve Search Engine Rankings link building pricing PPC Setup Seo Services Seo Specialist Service Web Solution & Internet Marketing Search engine optimization Better Rankings Web Marketing Advice SEO: Search Engine Optimization Google Adwords Management Search Engine Optimization And Link Building
You as a website owner will be constantly visiting your website traffic logs to see how many visits your sites are getting. After noting that people spend considerable time on your website and then move away after reaching the shopping page, you wonder if all this work is ever going to be worth the effort.
It’s not that easy to convert a user into a customer unless you show a potential reason to the visitor that your website is worthy for the money that they want to spend.
Now converting those visitors into buyers or clients is a little tricky. As they say the first impression is the last impression, the graphics used on the website definitely strike the attention of the end user but too much design and graphics might just make it cluttered.
As the visitor decides to surf through your website, it is important to build trust with the prospect.
If the prospect wishes to shop on your website make sure the process is simple yet robust so that it is an easy transition for the prospect into a customer.
But would you ensure a smooth experience for the user? Naturally, if the buyer is in full control of the buying process and there are no sneaky questions or promotional elements during the process, they will have no hassle parting away with their money.
A full disclosure of your services is as important as the privacy of your customer.
*** Now before we suggest you some tips on improving your shopping cart experience, there are a few general points that you should consider regarding your website.
Every small thing counts here;
* Most of the times, the visitors to your website enter through the homepage so it is essential that the objective is clearly mentioned to the visitor. The service or product offerings should be listed clearly on the page.
* Make call to action for the visitors clear so that they walk through the path that you have full control over.
* Introduce the customers to the products and create a sense of need or urgency to acquire that product as they are unlikely to revisit or buy the product later. A good description and benefits come in handy here. Don’t go overboard here or sound desperate.
* And after all who doesn’t love a clean website design! Avoid cluttering all elements and keep the visitors engaged.
Some important tips to keep in mind for strengthening your customers shopping experience:
1. With so many online frauds happening, the visitors are a little circumspect. So the first thing they look for in the website is trust and credibility. There are various ways through which you can build trust with the online customer which include many safe and reliable online portals and associations which monitor each transaction closely.
2. Clear, Easy and User-friendly navigation plays a great role in making a better shopping experience with very less time consumption.
3. Have a link to the FAQ page which can assist the customer in case he/she feels lost or hits a roadblock.
4. Ensure that any kind of policy – be it shipping, privacy, affiliate etc... is clearly laid out to the customer in a simplified language.
5. Have a contact form for the customers in case they have any queries. It could become a good source of hot leads for your business. And remember that the turnaround time for your response should be as low as possible.
6. You should have the means of accepting and processing all kinds of cards. And suggesting an alternative to the customers makes it even better and reflects on your services.
7. Offering shipping to the clients takes you one step closer to closing the deal.
Improve Search Engine Rankings link building pricing PPC Setup Seo Services Seo Specialist Service Web Solution & Internet Marketing Search engine optimization Better Rankings Web Marketing Advice SEO: Search Engine Optimization Google Adwords Management Search Engine Optimization And Link Building
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